About Me

I have a deep love for leading teams that create useful and usable products for everyday people like you and me. For the past few years, I’ve been leading the UX team at Duetto, a SaaS-based hotel Revenue Management System, voted the #1 in the world for the past three consecutive years.

Prior to Duetto, I spent nearly five years at McKesson a Fortune 10, B2B healthcare company, where I joined as the UX Manager and ultimately served as the Director of Marketing. I also led the New Media Product Development team at DIRECTV Latin America, helping to create new and innovative web products for over six million customers across nine Latin American countries. I helped create DIRECTV Play – DIRECTV LA’s streaming video portal, as well as the organization’s first E-commerce platform, customer portal, and mobile app. I also established various UX programs, such as usability testing, eye-tracking, web optimization (A/B testing), and voice-of-customer.

Prior experiences include stints as a design and IT consultant, and at various early-mid stage start-ups. Outside of the office, I can usually be found hiking, climbing, or planning my next international travel.

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